A 2018 study by Hopelab and Well Being Trust found that 93% of youth age 14-22 use social media, most daily [ 3 ]. Next-level SEO training and link building strategies, 2023 Backlinko is a Trademark of Semrush Inc. Social Network Usage & Growth Statistics: How Many People Use Social Media in 2022? Shortly after, in 1997, Six Degrees was released where users could add friends and make profiles. Social media use sometimes involves negative interactions between users. Quarterly smartphone market share worldwide by vendor 2009-2022, Number of apps available in leading app stores Q3 2022. endobj It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. 80%of parentsin the U.S. say their children 11 and younger also consume YouTube content daily. To make the most of your social media marketing plans, first know your targeted audience. Talk with one of our content experts about our hand-vetted expert content writers & designers who can help you scale your content marketing efforts quickly. All told, expect users to spend a combined 3.7 trillion hours on social media platforms in 2021. The professional networking site reports766 million total users, with about 310 million of those being active monthly users. 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